The Great Enemy of Clear Language is Insincerity

A mass of Latin words falls upon the facts like soft snow, blurring the outline and covering up all the details. The great enemy of clear language is insincerity. When there is a gap between one's real and one's declared aims, one turns as it were instinctively to long words and exhausted idioms, like a cuttlefish spurting out ink. In our age there is no such thing as "keeping out of politics". All issues are political issues, and politics itself is a mass of lies, evasions, folly, hatred, and schizophrenia. When the general atmosphere is bad, language must suffer.

GEORGE ORWELL

The Real Importance of Reading

The real importance of reading is that it creates an ease and intimacy with the process of writing . . . It also offers you a constantly growing knowledge of what has been done and what hasn't, what is trite and what is fresh, what works and what just lies there dying (or dead) on the page. The more you read, the less apt you are to make a fool of yourself with your pen or word processor.

STEPHEN KING

Make Them Bounce

The writer has to take the most used, most familiar objects—nouns, pronouns, verbs, adverbs—ball them together and make them bounce, turn them a certain way and make people get into a romantic mood; and another way, into a bellicose mood. I'm most happy to be a writer.

MAYA ANGELOU