Vanity Publishing

With one exception, any publication opportunity you can seize is worth seizing; ever-widening ripples move out from even the smallest splash. Something more like a self-contained plop is all you’re likely to get, however, if you resort to a vanity press. Vanity publishing is not the same as either subsidy publishing or self-publishing, though the terms are often used as if they were synonymous. Subsidy publishing is best defined by its guaranteed audience; self-publishing is partly defined by its realistic efforts to find an appropriate audience; vanity publishing frequently involves no audience at all.

JUDITH APPELBAUM