Creation is not a moment of inspiration but a lifetime of endurance. The drawers of the world are full of things begun. Unfinished sketches, pieces of invention, incomplete product ideas, notebooks with half-formulated hypotheses, abandoned patents, partial manuscripts. Creating is more monotony than adventure. It is early mornings and late nights: long hours doing work that will likely fail or be deleted or erased—a process without progress that must be repeated daily for years. Beginning is hard, but continuing is harder. Those who seek a glamorous life should not pursue art, science, innovation, invention, or anything else that needs new. Creation is a long journey where most turns are wrong and most ends are dead. The most important thing creators do is work. The most important thing they don’t do is quit.

KEVIN ASHTON